CEO Sarah Kingston Clark has shared an update from the US on how we're growing relationships with international media, travel trade, airline and content partners across our key markets to help the state reach its target of 20 per cent international visitation by 2030.
Submissions are also open for the 2026 Off Season, with offers received by 12 December 2025 considered for key campaign marketing. Operators are encouraged to submit early to increase their chances of being featured in promotions and to capitalise on the early booking window.
Plus more industry news including: the Tourism Tasmania Annual Report 2024-25, a new trip planning function on the Discover Tasmania App, Tasmania named best under the radar destination in Australian Traveller's 2025 Readers Choice Awards, Emergency Ready webinars, Brand Tasmania photography workshops, the Recycle Rewards Scheme, and new Tasmanian tourism products and listings.