Board of Directors

Tourism Tasmania operates under the Tourism Tasmania Act 1996 and is governed by a Board appointed by the Governor on the recommendation of the Minister.

James Cretan


James Cretan is the Chair of the Tourism Tasmania Board. James is a passionate Tasmanian with extensive experience in tourism, business and corporate governance. His experience includes two years as Deputy Chair of the Tourism Industry Council Tasmania, Chair of the Tasmanian Skills Institute for five years, and a former Board Chair of TAFE Tasmania.

He is currently a Director of Intuit Technologies and Chair of the Tasmanian Industry Group. James founded the Cradle Mountain Wilderness Village and worked on other ventures including the Swansea Beach Chalets, Swansea Holiday Park and the Shoreline Hotel. Through his role on the Tourism Industry Council Tasmania, James was directly involved in a number of tourism industry projects including Tourism 21, the industry review of Drysdale Institute, the Tourism Forestry Protocol Agreement, and the International Memorandum of Understanding with the University of Tasmania.

As chairman of Tourism Tasmania, Mr Cretan will oversee the agency's strategic direction and play a significant role in communication with government and industry.

John Fitzgerald


John Fitzgerald is CEO of Tourism Tasmania. He has had an extensive career in senior executive management positions in the tourism industry in Australia, having held positions at national, State/Territory and regional levels. Previous to his appointment, John held the position of CEO at Tourism NT and was responsible for all aspects of the agency's strategy and operations.

Previous to this,John held the position of Chief Operating Officer at the Sustainable Tourism Cooperative Research Centre (STCRC), where he managed the successful completion of the seven- year STCRC program, influencing program design and implementation to ensure sector relevance. In this position John also led the development of a comprehensive online portal to disseminate information on sustainable tourism -Sustainable Tourism Online. Before then, John was CEO at Tourism Sunshine Coast, one of Queensland’s major regional tourism organisations.

John has held numerous board, committee memberships and Directorships including with the NT Major Events Company, the Darwin Waterfront Corporation, the NT Aviation Committee, the Indigenous Tourism Working Group and the Queensland Tourism Industry Council.

John holds a Bachelor of Arts degree and is married with two children.

Simon Currant

Simon Currant

Simon Currant is a leading tourism developer and operator. He has developed iconic Tasmanian destinations, including Cradle Mountain Lodge, Strahan Village, Franklin Manor, Peppermint Bay and Hobart Cruises, and is currently developing the unique World Heritage Area site of Pumphouse Point at Lake St Clair in Tasmania’s central highlands.

Simon also runs a tourism consultancy specialising in remote and natural area tourism, consulting both nationally and internationally on tourism planning, infrastructure and experience development. Simon’s developments have won 11 state and nine national tourism awards. He has also won national and state Best Small Business Awards, a Churchill Fellowship, was state winner and national finalist in the 2004 Entrepreneur of the Year, and was the 2004 Tasmanian of the Year. In 2006 Simon was honoured with a Member of the Order of Australia Award, for services to the tourism industry.

In February 2013 Simon was awarded the Qantas Australian Tourism Award for Outstanding Contribution by an Individual to the Australian Tourism Industry. Simon is Chairman of the Tourism Industry Council Tasmania, is a board member of Tourism Tasmania, and was a board member of TT-Line for 14 years. Under the Federal National Long Term Tourism Strategy, he is Chairman of the Tourism Quality Council of Australia.

Brett Torossi

Brett Torossi

Brett Torossi is a respected Tasmanian property developer and business woman. Brett’s major tourism project is Avalon Coastal Retreat on Tasmania’s east coast.Avalon was awarded the prestigious James Blackburn Triennial Award for excellence in architecture and recognised as Tasmania’s best New Tourism Development in 2006, Tasmania’s best Deluxe Accommodation in 2007 and 2009 and Australia’s best Deluxe Accommodation at the recent National Tourism Awards.

Other projects include the completion of Rocky Hills Retreat on 124 hectares in a dramatic setting above Great Oyster Bay and refurbishing a commercial office building in the Hobart CBD. Her current major development project is 'The Green', an innovative and sustainable development that will be home to around 500 families in the northern suburbs of Launceston. The Green was recognised with an Excellence in Urban Planning Award from the Planning Institute of Australia and a Chairman’s Award for Excellence in Urban Planning from the Institute's Tasmanian Chapter.

Brett is the founder, owner and Managing Director of New Ground Network. Her board appointments include Wallis Watson Capital Ltd - an unlisted property development company based in Victoria; the Tasmanian Development Board and the Tasmanian Early Years Foundation. Brett is completing her Masters Degree in Sustainability Studies.

Brett is currently the Chair of Tourism Tasmania's Audit Finance and Risk Committee.

Kate Vale

Kate Vale

As Managing Director for Australia and New Zealand, Kate heads up all aspects of the business at Spotify for the region, managing a team of seventeen (and growing) in Sydney. With a strong head for business and unique flair for digital and search, Kate has enjoyed a hugely distinguished career spanning fourteen years in some of the most prestigious digital environments in the world. Prior to joining Spotify, Kate was Google's first regional hire as Head of Sales for Australia and New Zealand. Starting off in her lounge room, Kate built Google's revenue from zero to become the largest digital business in Australia. Kate then moved to YouTube in 2009, where she built yet another team from scratch, working with the largest brand advertisers and agencies to launch the service, which is now one of the leading marketing channels in the digital space.

In November 2011, Kate joined Spotify to locally launch the world's biggest and most successful music streaming service of its kind. Spotify launched in Australia and New Zealand at the end of May 2012 and has already cemented itself as the most exciting new digital music offering in the market. Aside from being a music lover, gig goer and festival regular, Kate is a pilates fanatic, online shopaholic and devoted mother to Maggie and Charlie. Kate is also a passionate traveller.

She loves nothing more than an action-packed day at the beach on Sydney's northern beaches, where she calls home, and is also partial to a good drop of wine and a great meal.

Michelle Cox

Michelle CoxMichelle is a high performing business executive with a demonstrated track record in growing returns across Australia, Asia Pacific and global markets. Her passion for delivering results is complemented by over 20 years multi-national experience in marketing, travel and tourism. She is a key contributor to enterprise level planning and decision-making and a valued advisor to board members, joint venture partners and top-tier executives. Michelle has considerable business experience including in business planning and strategy, wholesale retail and operator product creation, strategic marketing and operations management and efficiency planning.

Michelle's currently a Director with Bastion EBA. Her previous appointments include; Director Linchpin Company; Global Brand Director with Contiki and Managing Director Asia Pacific – STA Travel. She has also worked as Managing Director and company shareholder with Southern Lodges Australia. Michelle has held Executive and Board appointments including as Executive Director, Bastion EBA, Chairman Australian Tourism Export Council (ATEC) – Northern Territory, Deputy Chair with Central Australian Tourism Industry Association (CATIA) and as Asia Pacific Director London with STA Global Leadership Board.

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