Marketing and development for Tasmania’s tourism industry

Our role is to deliver marketing and development programs that drive benefits for Tasmania from domestic and international tourism.

Tourism Tasmania has released new market research on the Cradle Coast Region.

Tourism Tasmania has released its new Strategic Plan and Plan of Action for the period 2010-2013.

The latest figures from the Tasmanian Visitor Survey (TVS) released today.

Social Impacts of Tourism within Tasmanian Communities
Research on the social impacts of tourism in the Glenorchy, Break O’Day and Kentish municipalities.

A toolkit is now available to help operators make their businesses more accessible.

Accommodation Supply and Demand in Greater Hobart
This report addresses growth in demand for accommodation in Hobart and its implications.
Total visitation: 912,600 (+2%)
Total nights stay: 8.72 million (+17%)
Expenditure: $1.533 billion (+8%)
(excludes cruiseship visitors)
More stats..