Marketing and development for Tasmania’s tourism industry

Our role is to deliver marketing and development programs that drive benefits for Tasmania from domestic and international tourism.

Global Market Monitor from Tourism Australia
This new report provides details on the conditions and performance of each of Australia’s key international markets.

ATEC, the peak industry body representing Australia’s tourism export sector, is holding its annual Symposium in Hobart this April

Autumn Winter Marketing Campaign 2010
Opportunities are now available for industry to participate in Tourism Tasmania's new domestic marketing campaign

Describes events leading up to the release of the plan and summarises the achievements of its individual programs

Tasmanian Experiences on Discover Tasmania
Tourism Tasmania is moving into the world of online social travel networks to grow Tasmania's reach into domestic and international travel communities

Find out about Tourism Tasmania's new marketing campaign
Total visitation: 917,100 (+4%)
Total nights stay: 8.31 million (+14%)
Expenditure: $1.468 billion (+4%)
(excludes cruiseship visitors)
More stats..