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Research and Insights Unit
Research Unit
Tourism
Tasmania maintains an active Market Research Unit, which
is part of the Organisation and Strategy Division.
One of its main activities is commissioning and interpreting information from surveys, and assisting industry with insights into market trends and changes in consumer behaviour.
Within the Research section you will find:
Fast Facts & Figures
Survey results and figures drawn from ABS and other partners.
Tourism Insights
Reports tracking changing trends in consumer behaviour.
Other Tourism Research Resources.
Research from Roy Morgan and others.
Tourism and the Australian Economy
Reports provide more detail on tourism’s economic contribution.
Archived Reports
Older reports ... this content is still to be migrated to the new site.