Organisation - Acronyms

Tourism Acronyms

A

ABC

Advance Booking Charter

ABS

Australian Bureau of Statistics

AFTA

Australian Federation of Travel Agents

AHA

Australian Hotels Association

AITT

Australian Institute of Travel and Tourism

ANR

Arrival Notification Report (used by wholesale agents)

ASCOT

Australian Standing Committee on Tourism

ATC

Australian Tourist Commission

ATDW

Australian Tourism Data Warehouse

ATEC

Australian Tourism Export Council

ATIA

Australian Tourism Industry Association

ATOA

Australian Tour Operators Association

ATRW

Australian Tourism Research Workshop (annual workshop conducted as part of TRC)

B

BB

Bed and Breakfast

BBP

Bed and Breakfast Provisions

BCB

Bed and Continental Breakfast

BDA

Brian Dermott and Associates

BES

Business Expectations Survey (conducted by Tourism Tasmania)

BSP

Bank Settlement Plan (system for travel agents to pay carriers for tickets issued through the banking system)

BTR

Bureau of Tourism Research (based in Canberra)

C

Carrier

Recognised transport operator (ie air, bus or ship)

CBO

Central Booking Office

Commission

Represents an amount payable to the seller of travel goods. Travel agents usually receive an amount averaging no less than 10 per cent of the retail price. Wholesalers or Tour Operators usually receive 25–35 per cent of the advertised price.

Conversion

Converting visitors' interest in Tasmania as a destination into actual visits

Cooperative
Advertising

Joint promotions between other operators and/or Tourism Tasmania

CPA

Caravan Parks Association

CRC for Sustainable Tourism

Cooperative Research Centre for Sustainable Tourism - established under the Australian Government's Cooperative Research Centres Program to underpin the development of a dynamic, internationally competitive and sustainable tourism industry. The University of Tasmania is a partner.

CREA

Centre for Regional Economic Analysis

CRS

Central Reservation System

D

DAMA

Destination Australia Marketing Alliance

Demographic Profile

Personal information about customers such as age, income and gender used to understand their buying and selling preferences.

Destinational Marketing

Advertising and promotions designed to build an awareness of, and desire to travel to, a particular destination

Distribution

A marketing term used to describe the physical means by which a product or service is made known to customers

DITR

Commonwealth Department of Industry, Tourism and Resources

Domestic Market

The Australian market for visitors to Tasmania

DPIWE

State Department of Primary Industry, Water and Environment

DPS

Double Page Spread - (typically) advertisement taken in magazine or newspaper

DTPHA

State Department of Tourism, Parks, Heritage and the Arts

E

Experience

Memorable occasion/interaction that engages people in a personal way and connects them with a place - Tasmania, its people and their ideas.

F

FAC

Federal Airports Corporation

Famil

Familiarisation (desgined to acquaint visiting journalists etc. with Tasmanian tourism operators and product)

FIT

Fully Independent Tour / Fully Inclusive Tour

FITS

Flinders Island Travel Survey (prepared by Tourism Tasmania)

Fly/drive

A package tour concept that includes a minimum of round-trip or one-way air transportation and rental car at the destination.

FOC

Free of Charge

Free Sell

A travel component available in unrestricted quantities to a wholesaler until otherwise indicated, the booking of which may be confirmed immediately by the buyer to its client.

G

GIT

Group Inclusive Tour

Gross Rate

Same as commissionable or rack rate

GSA

General Sales Agent

H

HMCP

Honeymoon Couple

HPC

Hobart Ports Corporation

HTS

Holiday Tracking Survey (prepared by RMRC)

Hub

A concentration of visitor services within a tourism cluster or along a touring route (see below)

HVFR

visitors who are on Holiday or are VFR

I

IATA

International Air Transport Association

IFS

Inland Fisheries Service (part of DPIWE)

IMS

Inventory Management System

Inbound Operator

See ITO

Inbound Travellers

Overseas travellers to the Australian mainland and Tasmania

Incentive Travel

Incentive travel is a trip offered as a prize or reward, particularly to stimulate the productivity of employees or sales agents

Infrastructure

Facilities, assets and plant that support the delivery of tourism experiences

Interpretation

Communicating ideas and information in pleasurable, relevant, organised and thematic ways

Inventory

The process of keeping track of available tourism product

Itinerary

A detailed description of the traveller's trip in the sequence shown on their travel documents

ITO

Inbound Tour Operator - travel operator who works with international wholesalers packaging holidays for overseas travellers, in liaison with Australian suppliers

ITOA

Inbound Tourism Operators of Australia

ITOT

Inbound Tourism Operators of Tasmania

IVS

International Visitor Survey (conducted by BTR)

J

JMA

Joint Marketing Agreement

JMG

Joint Marketing Group

JTB

Japan Tourist Board

JTC

Japan Travel Council

K

KITS

King Island Travel Survey  (prepared by Tourism Tasmania)

KK

Confirmed

L

LGA

Local Government Authority

LGAT

Local Government Association of Tasmania

LTA

Local Tourism Association

M

MIMA

Motel Industry Members Association

MITI

Meet In Tasmania Incentive Scheme (TCB)

MPPs

Most Profitable Prospects

N

Nett Rate

The wholesale selling price - the rate generally supplied to wholesalers who package your products and services

Nextnight

Electronic web-based inventory of available product registered on the IMS (see above) for sale within the next three days

NHT

Natural Heritage Trust

NRM

Natural Resource Management

NTO

National Tourism Organisation

NVS

National Visitor Survey (conducted by BTR)

O

OAD

Overseas Arrivals and Departures (conducted by the ABS)

Operator

The owner and/or manager of the tourism product

P

PA

Partnership Australia

PARM

Port Arthur Region Marketing

PATA

Pacific Asia Travel Association

PAX

Passengers

Penetration

A product's share of a particular market - to increase penetration is to increase one's share of that particular market

Place

Tasmania's natural environment, people and their stories

Positioning

The matching of the product with the needs and wants of the target segment

Pre and Post Conference Tours

Packages designed to extend one's visit before or after a conference

Precinct

A critical mass of attactions/features in an area providing a substantial tourism experience (can be within a hub)

Preferred Agents

Agents with a formal arrangement with a wholesaler to prefer their product

Product

A tourism business such as an attraction, tour, accommodation or hire company

PTA

Pre-paid Ticket Advice

PWS

Tasmanian Parks and Wildlife Service

PYO

Plan Your Own holiday

R

RFA

Regional Forest Agreement

RMRC

Roy Morgan Research Centre

RTA

Regional Tourism Authority

S

SA

Socially Aware

SCBOOT

Sea Charter Boat Operators of Tasmania

Services

Activities that accomplish tasks that clients want done but do not want to do themselves

SIN

Special Interest/Niche

STA

Survey of Tourist Accommodation (conducted by the ABS)

STO

State Tourism Organisation

T

TAANZ

Travel Agents Association of New Zealand

Target Market

A particular group of people who will be encouraged to buy products and services

Tasmania's Temptations Holidays

Wholesale arm of Tourism Tasmania, based in Launceston (also known as Tas Tempts)

Tasmanian Travel Centres

Part of Tourism Tasmania; retail travel agents based in Melbourne and Sydney

TCB

Tasmanian Convention Bureau

TCF

Travel Compensation Fund

TCP

Tourism Consultative Panel

TCT

Tourism Council Tasmania

TDF

Tourism Development Framework - see below

TDSC

Tourism Development Steering Committee

TFC

Tourism Forecasting Council

TFL

Traditional Family Life

TGALT

Trout Guides and Lodges Tasmania

TMC

Tourism Ministers Council

Tourism 21

The strategic plan for tourism in Tasmania developed jointly by Tourism Tasmania and the industry body Tourism Council Tasmania

Tourism Cluster

A critical mass of competitive tourism product including one or more major attractions in a concentrated geographical area. Often interacts with other industry clusters.

Tourism Development Framework

Provides the framework for the representation of how visitors perceive and experience Tasmania (based on tourism clusters connected by touring routes), and facilitates development strategies and the planning and provision of supporting infrastructure.

Touring Routes

Either a journey (a primary themed route between clusters) or a trail (a localised special interest or themed route within a cluster or off a journey)

Trade Show

Periodic exhibition of tourism goods and services

TRC

Tourism Research Committee (the STO research managers)

TSI

Tasmanian Statistical Indicators (conducted by the ABS)

TTIS

Tasmanian Travel & Information Service

TTRA

Tourism and Travel Research Association

TVIN

Tasmanian Visitor Information Network - the essential role of the TVIN is to provide visitors to Tasmania with convenient access Statewide to quality information.

TVIS

Tasmanian Visitor Information System

TVS

Tasmanian Visitor Survey

U

USP

Unique Selling Proposition

V

VA

Visible Achievers

VFR

visitors who are Visiting Friends and/or Relatives

VJP

Visiting Journalist Program

Y

YHA

Youth Hostels Association