Tasmanian Experiences Website

Tourism Tasmania is continuing its digital evolution by moving into the world of online social travel networks with the development of the Tasmanian Experiences website.

Social networking websites like Facebook and Twitter are experiencing incredible growth, with 6.5 million Australians engaging in online social networks.

Linked directly from the homepage of www.discovertasmania.com, the content of the Tasmanian Experiences website is generated primarily by travellers with a love and preference for holidaying in Tasmania and who regularly chat on other social networking channels such as Twitter and Facebook.

The website also features posts by celebrities and well-known international travel writers.

Tourism Tasmania are driving consumer traffic to the Tasmanian Experience pages through social networking channels, such as Facebook and Twitter, and a range of marketing activities including public relations, search engine optimisation, and Tourism Tasmania's major marketing campaigns.

For more information see:

• Advertising Opportunities
• Frequently Asked Questions

Getting Involved

Tourism Tasmania encourages operators to advertise within the Latest Offers of the new Tasmanian Experience pages. Each advertisement on the Tasmanian Experiences pages costs $300 and is valid for two months. You can book at any time. 

Each experience is displayed by its category - such as fishing, walking, food and wine, or wilderness - allowing us to match your product advertisement with the Tasmanian experience, meaning that your advertisement will be seen by people with a demonstrated interest in your product.