Developing Visitor Experiences - All videos
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| What is an experience Kim Seagram, Marketing Manager for Stillwater Restaurant and Cafe, describes the importance of the whole experience for the visitor. [1'42"]
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| Why experiences matter Matt Casey, former General Manager of the Henry Jones Art Hotel, discusses the importance of showcasing all that a site has to offer to make it a tourism attraction – understanding the cores values in order to create both a service and a cultural experience. [3'18"]
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| Ways to engage with visitors Georgina Wylde, previously Manager of Sea Horse World, explains the importance of first impressions, engagement with customers and how this impacts on creating positive word of mouth advertising. [1'18"] |
| Interpretation Rob Pennicott, of Pennicott Cruises, is passionate about his product – the Natural Environment. Having been a fisherman most of his life it was an easy transition to work with what he loves and establish his business to show visitors what makes Tasmania unique – the animals and the scenery. [3'26"] |
| Eight steps to effective interpretation Margie Jenkins, Parks and Wildlife Ranger, previously on Maria island, has been instrumental in developing the interpretation for self guided walks on the island. She discusses the importance of engaging with the audience through questions and story telling. [2'53"] |
| Story telling (1) Internationally recognised story teller, Susan Strauss, gives her insights into the skills of a story teller. [1'28"] |
| Story telling (2) Susan Strauss, explains what makes a good story.[2'25"] |
| Story telling (3) Susan brings to life the Creation as seen through the eyes of the Zuni American Indian. [3'19"] |
| Using the Internet The Tasmanian Royal Botanical Gardens use podcasts to enhance the visitor experience. [1'51"] |
| Skills and training (1) Gerald Ellis, former Managing Director of Meadowbank Winery, describes the importance of ensuring that staff are trained, not only in food service skills, but also in telling stories about the product and the service. [1'23"] |
| Skills and training (2) Matt Casey previously with The Henry Jones Art Hotel explains the value of having well trained staff who understand every aspect of the business and how they can make a difference to a guest’s stay, regardless of their role. [1'24"] |